February 19, 2008

Analytics Glossary: Sessionization

  • Refers to methods used to define a session (includes cookies, IP address, IP+Agent and others) telling the analytics system how to measure - or not measure - a series of page requests from the same individual or browsing machine.
In order to be able to track visitors accurately, you need to make sure you're not counting the same visitor over and over again. This is where Sessionization comes in handy. Otherwise you could be counting yourself refreshing the page after making updates 10 times and falsely inflate your data.

Be wary of your analytics software and make sure that it's not just counting page loads or else you get a grossly inflated number.

Glossary Definition From
Website Magazine, February 2008.

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