ALL FREAKIN' DAY I've seen the likes of Gary Vaynerchuk, Ze Frank, and others go back and forth on Twitter about joining the Very Green Team and wondered if they'd lost their natural minds. It looks like there's a color war going on... just something to pass the time. Gary explains why he's so passionate about the color green on his website:
This is a great example at viral marketing at it's finest. Sam Harrelson also posted about the phenomenon at CostPerNews. So take a page from the Garyvee book and do something viral!
EDIT: OK, Ze was kind enough to explain what the heck is going on with these color wars in his blog.